Healthy Business Group Announces Hiring of Douglas Kim as Chief Marketing Officer.

(New York) June 1, 2010 — Healthy Business Group (HBG), the proprietary measures- based, behavior-driven health dividend manager, announced today that Douglas Kim has been hired as the firm’s first Chief Marketing Officer.

A 22-year advertising industry veteran, Mr. Kim previously worked at New York agencies Ogilvy One and Chiat/Day developing advertising primarily for technology and financial- services clients such as IBM, American Express, Intel and others.

“We’re looking to shake things up in the health improvement category with a strong, results- oriented message,” said HBG founder and CEO Tom Morrissey. “Douglas clearly gets it and appreciates the unique moment in time we’re in right now.”

Mr. Kim added, “We’re witnessing nothing less than redefining how a balance sheet is seen. I’m excited to be part of a team that’s unlocking value for today’s healthiest, most robust, most competitive corporations.”


About Healthy Business Group
Healthy Business Group (HBG) is a health dividend manager that creates long-term, sustainable healthcare cost control for employers through measures-based, behavior- driven health improvement programs. Founded in 2009, HBG is a portable, best-of-breed solution that has clients in the publishing, agribusiness, financial-services and healthcare industries. Management of NY-based HBG benefits from deep expertise in underwriting and plan administration. www.HealthyBusinessGroup.net


Healthy Business Group Media Contact
Heather Whelan
Marketing Coordinator
Healthy Business Group
(631) 899-4470
h.whelan@healthybusinessgroup.net

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